Distance Learning International Management Bachelor International Management (B.A.)
Start your online study programme in International Management
For a company to succeed on the global market, it needs more than an aggressive marketing strategy: With your instinct for intercultural communication, you will succeed in meeting the wishes of international consumers and cooperating successfully with business partners worldwide.
Your study programme summed up
Study programme & degree
B.A., 180 ECTS credits
Language: de, en
Full-time or part-time, 100% flexible
Application & Start of Studies
Start your studies today! Many study programmes allow you to start immediately!
Study duration & extension
Locations
Study programme independent of time & place, No mandatory attendance, Innovative study tools available on online-campus & in the IU Learn App, Exams online or at nearest examination centre
Study fees
Starting at 249€/month, depending on model
Current discount campaign
Recognition & Admission
All details on recognition and admission can be found directly on the page of your desired study programme.
Your online study programmes in international management
Your online study programme in international management is available in German and English.
Admission requirements for the German programme:
Proof of university entrance qualification, such as your A levels, a vocational diploma, a master craftsman's certificate or a certificate of advanced training.
Foreign students must provide proof of German language skills. Please note: proof must be submitted before starting your studies and must not be older than two years.
This degree prepares you for the current challenges of the labour market and can kick-start your career.
Admission requirements for the English programme:
Proof of university entrance qualification, such as your A levels, a vocational diploma, a master craftsman's certificate or a certificate of advanced training.
For the English-language programme, we require proof of your English language skills. Please note: proof must be submitted before you start your studies and must not be older than two years. If you have already completed your first degree in English or if English is your native language, you do not need to prove your English language skills separately.
This degree programme prepares you for the English-speaking international job market.
Your electives in the bachelor’s programme in international management
Explore the needs of international consumers, negotiate with international business partners or ensure the availability of your product on the global market: your degree offers you many exciting options – depending on your individual focus. In the German programme, you get to choose three out of 26 elective modules, such as international media management, online and social media marketing or organisational psychology. In the English programme, you choose three out of 14 compulsory elective modules. Your options include modules such as applied sales, business intelligence and big data and data protection.
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Study flexible
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Request free study brochure
Thank you for deciding to find out all about your study programme and IU International University of Applied Sciences. Request your study brochure here - free of charge and without obligation.
Your professional future
International Brand Manager
As an international brand manager, you have two fundamental tasks: brand building and brand communication. The basis for designing all content is a brand and communication strategy, usually developed in close collaboration with management. In further development, the instruments and channels for effective marketing deployment (marketing mix) are defined. Only then can the actual advertising campaigns, often tailored to different target markets, be pursued. For this, a deep understanding of the product world, target audiences, and intercultural differences in target markets is necessary. The role of international brand manager is an exciting position in the company's marketing, at the intersections with management, research and development, product management, sales, service, and, last but not least, the customers.
Why IU is the best choice
Shape your studies your way
Plan your study routine however you like. You decide whether you prefer to study at night or during the day, at the library or in a cafe. You can even choose the start of your studies flexibly.
Easily organise your study routine
On your online campus, you're always up to speed. Here you organise your entire studies and find everything in one place – from digital scripts to an overview of your grades.
Deepen your knowledge individually
Deepen your knowledge interactively and suited to your learning style. With multimedia tools such as our AI study assistant, live sessions and learning sprints, you prepare better for your exams.
Take exams flexibly
Do you feel confident in the practice exam? Then sit your exam 24/7 online or at a location of your choice. In some courses, the final exam may be a workbook or portfolio.