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Bachelor-Distance Learning Internationales Marketing*

*Translated: International Marketing. Only available in German

Become an innovative marketing professional with digital expertise who is well-positioned in the global field!

Start your studies. Get your discount. Shape your future.

Apply by April 30th using the code SPRING25 to get a 1.444€ discount & a free iPad. 

Start your online study programme in International Management now

Global and digital – This is how your Bachelor’s in International Marketing works! This online study programme will prepare you for a career as a marketing professional for global companies. Your expertise is based on four pillars: Solid Business Administration fundamentals, innovative marketing skills, an excellent knowledge of the global market and digital know-how.

After graduating, you will be familiar with megatrends and understand how to present yourself convincingly on the international stage. In order to sharpen your individual profile, we offer you six market-relevant, in-depth tracks: Social Media, E-Commerce, Entrepreneurship, Online-Marketing, Sales and PR.

Study flexible

anytime and anywhere with 24/7 online exams, full- or part-time.

Learn innovatively

on your digital campus with your own AI study assistant and multimedia tools.

State-recognised

Benefit from an accredited degree with excellent career prospects.
Summary

Your study programme summed up

This programme is still in the process of accreditation. We are expecting Ministry approval at the very latest by the start of the study programme. So far, all IU programmes have been accredited and approved successfully on time.


Study programme & degree

B.A., 180 ECTS credits
Language: de
Full-time or part-time, 100% flexible

Application & starting date

Start from today, Online application, no application deadline

Study duration & extension

36, 48, 72 months, depending on model Extension possible free of charge

Locations

Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre

Study fees

Starting at 249€/month, depending on model

Current discount campaign

Recognition & Approval

Study program is state-approved, accredited & internationally renowned, 180 ECTS - DE: AR-Siegel, ZFU: 1122921c

Fees

Study model and prices for the online Bachelor's study programme in Internationales Marketing

Depending on your personal or professional situation, full-time study is not always easy to manage. That is why we have also developed part-time programmes for all our degrees, which offer flexible and longer study periods. This way, you can study alongside your job or during your time off, whether at home or abroad. The content of the different models is identical. Depending on the study model, we will adjust your tuition fees accordingly. With the part-time variants, your weekly study workload is reduced.


Can't finish your degree in the allotted time? No problem! We will develop the right study model for everyone. If you realise that you need more time, you can easily switch to another study model with three months’ notice before the end of the month. These are our different study models:

Only until 30.04.2025
Full-Time
Duration 36 Months
Perfect for students who want to hit the ground running and shorten the period of study by increasing their studying pace.

US$410

mtl

Apply by April 30th with the voucher code SPRING25, save 1.444€ & get a free iPad.
Only until 30.04.2025
Part-Time I
Duration 48 Months
Excellent for talented all-rounders who want to give their studies everything they’ve got while holding down a job and keeping down their monthly costs at the same time.

US$356

mtl

Apply by April 30th with the voucher code SPRING25, save 1.444€ & get a free iPad.
Only until 30.04.2025
Part-Time II
Duration 72 Months
Ideal for students who would like to take their time completing their course on top of their job and everyday life and keep down the monthly costs of their studies.

US$269

mtl

Apply by April 30th with the voucher code SPRING25, save 1.444€ & get a free iPad.
Additional Costs

All our study programmes include the following services

Free trial month*

Opportunities to exchange with teachers and fellow students

Study and career coaching

Optional semester abroad

Online library with 60,000 E-books and access to Statista

Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning

Access to MS Office and Speexx language courses

Eduroam internet access at over 20,000 locations worldwide

Holiday semesters and free extension for up to 12 months

*The fees for this period only apply if you continue your studies with us.

We are here for you

Do you need help with your decision? Your personal study advisor is happy to help you!

Anerkennung

Recognition of previous achievements

Do you have vocational training or further education, work experience or have you already studied? Then have your prior learning recognised for your distance learning study programme! This will save you time and tuition fees - namely 30 euros per recognised ECTS point.

Save time & money: We value your prior achievements  

Have you completed vocational training or further education? Then have this prior learning recognised for your degree course: Use this tool to calculate which degree programme will help you graduate the fastest and effectively reduce your tuition fees.

Time saving: 30h/ECTS-Point
Cost savings: 30€/ECTS-Point
How you benefit
-€
Cost savings
Time saving
- Hours
Recognized ECTS
- ECTS

Do you need support with your application for recognition? We have summarized all the important information for you in our guide to recognition.

  • Shortening your period of study: Skip individual modules or whole semesters!

  • Save on tuition fees: You’ll save €30 for every recognised ECTS point

Even before you apply for an online study programme, we’ll gladly check whether we can take your previous achievements into account: 100% online, no strings attached. Simply fill in our online recognition form.

Send an email to study@iu.org to find out which previous achievements you can get recognised. Make sure you send your application before the end of your 1-month trial. You can get your previous achievements recognised during your studies. However, we can no longer grant you a cost reduction after the end of the trial month.

Online Recognition
Admission Requirements

Admission requirements

We make it possible: At IU International University you can start your desired study programme - without NC, state-recognised, with or without a general A-level!

Request free study brochure

What you get for free

  • Information on study content & electives

  • Information on career prospects

  • Information on financing options

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Awards, accreditations and certifications